ECR Asia Pacific Conference & Exhibition

The 14th bi-annual Efficient Consumer Response (ECR) Asia Pacific Conference & Exhibition is the region’s must-attend event, which gathers C-level executives and professionals of retailers, manufacturers and service providers from retail and consumer goods industries to provide insightful perspectives on the dynamic consumer-driven retailing environment.

When: March 24-25, 2015
Where: Regal Airport Hotel, Hong Kong
View detailed agenda

What is ECR AP?

Efficient Consumer Response Asia Pacific (ECR AP) is an independent joint trade and industry body, which is co-chaired by representatives from the retail sector and the manufacturing sector. It promotes the use of Efficient Consumer Response techniques in Fast Moving Consumer Goods (FMCG) retailing to remove unnecessary costs from the supply chain and make the sector, as a whole, more responsive to consumer demand.

How does the ECR AP operate?

ECR AP operates independently but is supported and supports related parties who share the aim of improved consumer service in the FMCG retailing such as Consumer Goods Forum (Forum), GS1, ECR Country Boards throughout Asia Pacific, and ECR Europe, ECR Australasia.

What is our focus?

ECR AP aligns with the Consumer Goods Forum focusing around five strategic priorities – Emerging Trends, Sustainability, Safety & Health, Operational Excellence and Knowledge Sharing & People Development.

What is our core mission?

Our mission is to be the preeminent industry voice and enabling body for advancement of FMCG retailing in Asia Pacific.

Why Should I Attend?

Inspire. Innovate. Connect.

  • World’s Best Speakers: Get inspired by presentations and best practices from over 60 of the top industry experts on major trend throughout APAC.
  • Connect with Peers: Network with over 600 attendees from more than 20 Asia Pacific countries and regions.
  • Innovative Marketplace: Over 20 showcases demonstrating the latest in technological innovation.
  • Real Business Application: Rub shoulders with the world's leading companies and join interactive workshops to gain practical knowledge and tools for your daily business.

The Venue

Regal Hotel Hong Kong

Regal Airport Hotel, Hong Kong

  • Awarded World's Best Airport Hotel and Best Airport Hotel in Asia from 2011 to 2013 by Skytrax
  • Awarded the Best Airport Hotel in the World for 6 consecutive years since 2008 by Business Traveller UK Magazine
  • Awarded the Best Airport Hotel in Asia-Pacific for 13 consecutive years since 2001 by Business Traveller Asia-Pacific Magazine and for 9 consecutive years since 2005 by TTG Asia Media Pte Limited
  • Awarded the Best Luxury Airport Hotel in the World by World Luxury Hotel Awards
  • Awarded the Best Airport Hotel of China 2010–2011 by Asian Hotel Forum – The 6th China Hotel Starlight Awards

Address: 9 Cheong Tat Road, Hong Kong International Airport, Chek Lap Kok, Hong Kong
Telephone: +852 2286 8888
Fax: +852 2286 8686